Own Your Story.
About Ted Mitchell
Ted helps property and corporate brands tell their stories and solve communications challenges.
As the founder of Skyline PR, he offers a nimble senior marketing resource that gives businesses direct access to strategic counsel, without the layers of a traditional agency model. When you work with Skyline PR, you work directly with Ted.
Over the past decade, Ted has led high-impact campaigns for city-shaping projects such as Australia 108, Melbourne Square, Queen & Collins and URBNSURF Melbourne, as well as worked with organisations including AIA Australia, City of Melbourne, Directioneering and eCollect.
As an experienced PR practitioner, he has established a broad network of media, business and industry contacts while overseeing the delivery of marketing programs that drive meaningful results for clients.
Before founding Skyline PR in 2022, Ted held senior roles at leading independent agencies Bastion and Public Relations Exchange and completed an immersion program with Network 10.
When he is not at his desk, you might find Ted at the MCG with wife Claudia watching their beloved Dees, down the coast at Portsea, or playing a gig at one of Melbourne’s iconic live music venues.
Our Services
Tell your story with impact.
We implement comprehensive media relations campaigns for property and corporate brands that drive awareness and enhance credibility.
Be a trusted industry leader.
We plan, develop and manage inspiring thought leadership initiatives to help your business stand out in competitive markets.
Engage groups with purpose.
Our targeted internal and external stakeholder communications support can connect you with investors, employees and the general public.
Build your digital brand.
We run social and digital media channels for clients and develop compelling, brand-led content plans that educate, engage and convert.
Communicate your value stylishly.
We create cohesive branded corporate materials, sales collateral and stakeholder documents, as well as provide website design and development support.
Define and own your space.
We support brands with positioning strategies that capture attention, drive differentiation and align with sales and business aspirations.
Media & Advertising Personality
"Skyline PR possess all the attributes you could want from a communications team - they are sharp, strategic and deeply committed to delivering results that matter. It has been wonderful watching them grow into a trusted consultancy for brands that depend on their counsel and expertise."
BuildPass - Co-Founder & CEO
"Skyline PR has a powerful blend of marketing expertise. Their ability to combine traditional PR with new-school digital media thinking underpinned the success of our seed capital raise announcement. Completing our raise was a big moment for our start-up, and we were stoked with the results Ted and the team achieved during this important time for our company."
Hyperlocal News Group - Owner
"Ted and his team have a nous for news and are true media professionals. They consistently put their clients' best interests first, always seeking new opportunities for them. Skyline’s business network, integrity and responsiveness helps enrich our coverage for the communities we serve."
Prime Urban Group - Director
"Skyline PR has been instrumental in helping to shape the narrative for Prime Business Park Bendigo. Their deep understanding of the media landscape and ability to align messaging with our project’s vision has been pivotal in driving awareness and quality leads during our sales campaign."
Media & Advertising Personality
"Skyline PR possess all the attributes you could want from a communications team - they are sharp, strategic and deeply committed to delivering results that matter. It has been wonderful watching them grow into a trusted consultancy for brands that depend on their counsel and expertise."
BuildPass - Co-Founder & CEO
"Skyline PR has a powerful blend of marketing expertise. Their ability to combine traditional PR with new-school digital media thinking underpinned the success of our seed capital raise announcement. Completing our raise was a big moment for our start-up, and we were stoked with the results Ted and the team achieved during this important time for our company."
Hyperlocal News Group - Owner
"Ted and his team have a nous for news and are true media professionals. They consistently put their clients' best interests first, always seeking new opportunities for them. Skyline’s business network, integrity and responsiveness helps enrich our coverage for the communities we serve."
Prime Urban Group - Director
"Skyline PR has been instrumental in helping to shape the narrative for Prime Business Park Bendigo. Their deep understanding of the media landscape and ability to align messaging with our project’s vision has been pivotal in driving awareness and quality leads during our sales campaign."